In a bid to foster a deeper appreciation for cricket among the youth of the Caribbean, Cricket West Indies (CWI) provided tickets for students and teachers, as well as members of Jamaica’s age-group teams to enjoy the three-match series between West Indies and South Africa at Sabina Park.
The initiative which CWI says forms part of its corporate social responsibility efforts. The regional body provided 2,685 tickets to students, 412 to teachers, and 198 tickets to players from the Under-15, Under-17 and Uner-19 teams, ensuring these young athletes have the chance to experience top-tier cricket action.
The Schools Ticketing Programme, a central element of this initiative, is designed to immerse young minds in the thrill of cricket, offering them the opportunity to witness international matches and develop a lasting passion for the sport.
CWI President, Dr. Kishore Shallow, underscored the importance of cultivating a strong cricket culture across the region, and this he said reflects his administration’s ongoing commitment to youth engagement and sports development.
"We are keen to help revitalize cricket in Jamaica. Introducing the children to cricket is vital for the future of the sport in Jamaica and the entire region. By bringing students to these matches, we are not only providing them with an enjoyable experience but also nurturing an appreciation and love for cricket that can grow with them,” Shallow said.
"This Schools Ticketing Programme initiative is about more than just watching a game; it's about creating a connection with the sport that can inspire future generations,” he added.
Recently-elected Jamaica Cricket Association (JCA) President Dr. Donovan Bennett, expressed enthusiasm for the initiative and its potential impact.
"We are thrilled to collaborate with CWI for this Schools Ticketing Programme. This initiative promotes cricket and instils values of teamwork, discipline, and perseverance in our young people," he said.
"By exposing students to live cricket matches, they are getting a deeper understanding and appreciation for the game. This experience is invaluable for their personal and athletic development,” Dr. Bennett noted.
West Indies won Thursday’s first game by 28 runs. The remaining two matches of the series are scheduled for Saturday, May 25 and Sunday, May 26 at the same venue. Start time is 2:00pm.