Powerade on Wednesday announced the addition of Jamaica and Manchester City forward, Khadija 'Bunny' Shaw, as its brand ambassador for the next two years.
The 26-year-old Shaw, the first Jamaican to ever be nominated for the Ballon d'Or, is pleased to be on board.
"For me, personally, as I continue to grow and evolve as a human being, I want to always bring awareness as well as motivate and inspire young girls and young boys to believe in themselves and their dreams and know that with hard work anything is possible," Shaw said.
"I think with me partnering with Powerade, I truly believe that we can help to inspire and motivate young boys and girls," she added.
Andrew Mahfood, CEO of Powerade distributor Wisynco Group, said the company has known Shaw since high school.
"At Wisynco, we have been following Bunny for years, since our Coca-Cola trophy tour, and it is unbelievable to see Bunny's dream unfold before our eyes," Mahfood said.
Powerade's brand manager, Chantelle McDonald, explained the rationale for Powerade.
"As a born and raised Jamaican, Bunny is not just a footballer; she is a symbol of dedication, perseverance, unmatched skill and an inspiration for women and girls in the sport. From humble beginnings to top scorer, she plays an integral part in the rise and significance of women's football in Jamaica. We are proud to have her represent Powerade."
Powerade will support any outreach activities Shaw plans to carry out in Jamaica as part of the partnership. Shaw will also appear in Powerade's advertising campaigns and make appearances on behalf of the brand.
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