Cricket West Indies (CWI) has forged a new partnership with digital inventory management specialists, Horizm to value and unlock revenues from CWI’s website and social media channels.
Founded in 2019, the Horizm is revolutionizing the way rights holders operate in the new digital era and fully support them across their digital commercial lifecycles. The company provides a new, real-time solution to digital inventory management, leveraging artificial intelligence to help sports and entertainment better track, value and monetize their digital media.
Cricket West Indies boasts one of the fastest growing online and social media audiences in sport with the www.windiescricket.com website, over 4 million followers on Facebook, Instagram and Twitter and over 2.5m subscribers on YouTube.
This growth is a result of the West Indies teams being one of the most successful, innovative and loved teams in world sport. Innovating the way that cricket has been played in every format of the game, the West Indies have one of the most impressive records in Test cricket, are the first-ever two-time winners of the ICC ODI World Cup, and are current two-time back to back ICC T20 World Champions.
Cricket West Indies will benefit from access to Horizm’s AI-powered, digital asset management platform, providing a real-time valuation of CWI’s social media, website and mobile activity and helping to understand how additional value in CWI’s content can be unlocked to generate new revenues.
“The West Indies website and social channels have seen incredible growth in the last three years as fans across the Caribbean and around the world follow one of the most loved and followed teams in sports,” said Dominic Warne, CWI’s Commercial Director.
“As we have increased the quality and quantity of West Indies content, it has become a major source of value for our sponsors and potential new sponsors to reach and connect with West Indies and cricket fans. This new agreement with Horizm will help us better understand the value of our digital assets, create new commercial content opportunities and unlock untapped revenue potential.”
CWI will join a number of other high profile cricket organizations working with Horizm, including New Zealand Cricket, IPL side Delhi Capitals, the Caribbean Premier League, Yorkshire County Cricket Club and Middlesex Cricket.
“We are honoured to be working with Cricket West Indies with such a storied past and an exciting future,” said Head of Commerical at Horizm Sam Grimley.
“The skill and flair with which their teams play the game have won them many fans around the world and together we can help them capitalise on the digital potential of their fan base.
Horizm’s award-winning digital asset services are now used by more than 50 rights holders across eight different sports, most notably in football where they work with 30 clients including Chelsea, Real Madrid, Inter Milan and the Portuguese Football Federation.
Cornwall takes four as Leewards takes lead over Guyana at Providence
Rahkeem Cornwall took four wickets as the Leeward Islands Hurricanes shot out Guyana Harpy Eagles for 122 at Providence on the opening day of their match at Providence. At stumps, the Leewards were 133-5, a lead of 11.
Opener Matthew Nandu was the top scorer for Guyana as Cornwall took 4-27 while Javier Spencer 2-35 and Colin Archibald 2-27.
In reply, opener Kieran Powell and Keacy Carty shared in a second-wicket partnership of 69 but after Kevin Sinclair dismissed Powell for 35, the Leewards slipped from 73-2 to 84-4 with Carty and Devon Thomas losing their wickets to Veersammy Permaul for 23 and two, respectively.
Anthony Adams was dismissed by Anthony Adams for 10 with the Leewards still 18 runs behind.
Howeverm Jahmar Hamilton (35) and Kofi James (9) took the Leewards beyond Guyana’s score and have so far put on 29 for the sixth wicket when play concluded for the day.
Permaul has so far taken 2-31.
Hinds and Phillips repel Scorpions bowling to make 302; Scorpions 5-1 at stumps
Terrance Hinds and Anderson Phillip each scored crucial half-centuries to rescue Trinidad and Tobago Red Force from 119-7 to 302 all out against the Jamaica Scorpions at Torouba on Thursday. At stumps, the Scorpions had already a lost a wicket with only five runs on the board.
Trinidad were in trouble on 119-7 with only Tion Webster (30) and Joshua Da Silva (39) making useful contributions against the bowling of Marquino Mindley, Ojay Shields and Derval Green doing the early damage.
However, Hinds and Bryan Charles began the fightback with a 66-run partnership for the eighth wicket which took the Red Force to 185 when Charles was dismissed for only nine. A bigger partnership was to follow between Hinds and Phillip, who put on exactly 100 for the ninth wicket.
Hinds, who looked certain to make a hundred, was eventually dismissed for 94 by Shields who finished with 2-72.
Phillips and Shannon Gabriel took the score past 300 before Jeavor Royal dismissed Gabriel for 10, leaving Phillips unbeaten on 63.
Green took 3-56, Royal 2-60 and Mindley 2-56.
Phillip dismissed Tevin Gilzene for one to close out the day.
Jordan's 5-44 restricts Windward Islands Volcanoes to 237 despite Athanaze, Walcott half-centuries
Alick Athanaze and Tevyn Walcott both scored half-centuries but Akeem Jordan’s five-wicket haul restricted the Windward Islands Volcanoes to a first-innings score of 237 on the opening day of their fifth-round West Indies Championship match against Barbados Pride at Queens Park Oval on Thursday.
At stumps, Barbados were 48-0, trailing by 189 runs.
Athanaze, who has been in good form all season, scored 59 while rescuing the Volcanoes from a tenuous 17-3. He and Sunil Ambris added 47 for the fourth wicket. Ambris was trapped lbw by Roshon Primus for 28 after Windwards Islands Volcanoes recovered somewhat to 64-4.
Athanaze was to feature in another solid partnership, this time 98 with Walcott for the fifth wicket that added further stability to the score. However, Akeem Jordan who earlier picked up the wickets of openers Kimani Melius for a duck and Johann Jeremiah for 11, snapped up the wickets of Walcott for 55 and then Athanaze for 59 as the Windwards slipped to 164-6.
Primus made it 166-7 when he dismissed Larry Edward for one.
After Jordan dismissed Kenneth Dember for six and Jomel Warrican removed Sherman Lewis for nine, Ryan John and Preston McSween added 31 before Warrican ended John’s resolute innings for 41.
Jordan returned figures of 5-44 with Primus supporting with 2-44 and Warrican 2-57.
At the close, Barbados were 48-0 with Zachary McCaskie and Sheyne Moseley, the batsmen at the crease on 21 and 26, respectively.
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