Adidas has announced the launch of its new Jamaican Football Federation (JFF) LFSTLR capsule collection paying homage to Jamaica’s historic 1998 FIFA World Cup team.

LFSTLR blurs the lines between football performance and streetwear culture, re-defining what it means to represent your team away from the terraces.

The collection is designed for all fashion-conscious fans who live and breathe football as much as they value their own individual style.

The heart of the collection is the LFSTLR jersey. A tribute to early 90s football, all the retro details are there.

The jersey boasts a unique blend of dull shiny trefoil engineered fabric, classic puff transfer prints, and refined flat knit cuff details.

This fashion-forward design is complemented by a polo collar, which was a stand-out design feature from the matchday jerseys worn by Jamaica's historic FIFA World Cup 1998 squad.

The full collection also features a supporting capsule of tracksuit, tee-shirt and shorts based on the iconic Adidas Originals Rekive silhouette.

With its vibrant combination of the unmistakable black, green and yellow of Jamaica, the collection’s colour arrangement is inspired by the heroics of the 1988 Jamaican bobsleigh team.

The iconic trefoil logo, rendered in white, stands out against the nation's colours. The collection's launch coincides with the world-famous Notting Hill Carnival, celebrating the rich cultural heritage and vibrant spirit of the Jamaican community in London.

Reflecting the link between football and the island’s distinctive musical flavour, Jamaican dancehall star, Shenseea joins the collections launch campaign in a series of exclusive shots.

The adidas Jamaica LFSTLR collection is available from Thursday from adidas.com and selected adidas stores and retailers.

Trinidad & Tobago sprint twins Sanaa and Sole Frederick are now members of the Adidas family after announcing their Name, Image and Likeness (NIL) deal with the German sportswear powerhouses on Tuesday.

“We are beyond excited to share that we’ve officially partnered with Adidas through NIL. We can’t wait to represent a brand that stands for excellence and innovation on the track,” the 18-year-olds, who have both committed to the University of Georgia, said in a joint statement on Instagram.

“We are grateful for this opportunity and can’t wait to start the beginning of an incredible journey with Team Adidas,” they added.

Both sisters attend the Druid Hills High School in Atlanta and specialize in the 100m and 200m. Sanaa, who has a personal best of 11.33 in the 100m, finished third in the event at the 2023 Carifta Games in the Bahamas, running a time of 11.65. She went two places better in the 200m which she won in 23.60.

She and Sole were members of the T&T 4x100m relay team that won the silver medal at the Games.

She followed up that performance with a bronze medal run at the Youth Commonwealth Games in Trinidad and Tobago in August 2023, clocking 11.48.

No slouch herself, Sole has personal best times of 11.60 for the 100m and 23.41 for the 200m.

In May 2023, the sisters, along with Southwest DeKalb High School twin brothers Isaiah Taylor and Xzaviah Taylor, combined for 13 of the DeKalb County School District (DCSD) 46 medals at the Georgia High School Association (GHSA) State Track Championships.

They have both also been selected to Trinidad & Tobago’s 68-member team for the 2024 Carifta Games set for March 30-April 1 in Grenada.

Jamaican quarter-miler Sean Bailey has signed a professional contract with Adidas. Bailey, a finalist in the 400m at the 2023 World Athletics Championships in Budapest, Hungary in August, made the announcement on Instagram on Thursday, explaining that the development is a dream come true.

“Lost for words. These past two years out of college, I wanted to run track and field professionally. Two years later I am Adidas athlete,” Bailey said in his post.

The younger brother of Jamaican Olympian icon Veronica Campbell-Brown, Bailey enjoyed perhaps his most successful season. In May, he ran a personal best 44.43 to win at the Drake Relays defeating the 2012 Olympic champion Kirani James and then won his first national title at the Jamaica National Championships in July.

In winning the national title, Bailey defeated Antonio Watson, who would go on to win the 400m at the championships in Budapest. Bailey made it to the final where he finished fifth in 44.96. An injury prevented him from participating in the 4x400m relay. His presence was missed as Jamaica finished fourth.

However, he has had his fair share of injuries which have hampered his progress and at one point had him thinking about giving up.

“The journey has not been an easy one by any means. I wanted to give up so many times because I felt as if I was not good enough. I stuck with it and I’m here to tell anyone out there chasing a goal that it is possible. It’s not a cliché, work hard and dedicate yourself.”

He expressed gratitude to his management team, OntrackManagement, “for believing in me and working with me through all my rough patches. I am grateful to have you all by my side.” He also thanked his coaxh Mickael Hanany for believing in him and giving him the opportunity to lean every day. “We have a lot more work to get done,” he said.

The only Jamaican junior athlete to ever run under 10 seconds, Bouwahjgie Nkrumie, has signed a professional contract with sports apparel giants Adidas.

Nkrumie, who took silver in the 100m at the 2022 World U20 Championships in Colombia, sent shockwaves through the track & field world when he sped to a national junior record 9.99 to take the Class One Boys 100m title at the ISSA Grace Kennedy Boys and Girls Championships in March.

Unfortunately, the 19-year-old’s season was then interrupted by a hamstring injury he sustained as the Carifta Games just over a week later.

The former Kingston College standout recovered from his injury in time for the National Championships but was, understandably, far from his best.

He ran 10.21 in the heats but failed to get to the final after a 10.39 effort for sixth in his semi-final.

Nkrumie closed out his season with a silver medal at the Pan Am U20 Championships in Puerto Rico in on August 4. His time in the final was 10.31.

2023 NCAA Indoor and Outdoor long jump champion Carey McLeod has signed a professional contract with German apparel giants Adidas.

The 25-year-old specializes in the long jump but has also competed in the triple jump.

McLeod has personal bests of 8.34m in the long jump and 16.40m in the triple jump. Both those performances came in 2021.

Indoors, McLeod jumped a national record-equaling 8.40m on March 10 this year to win the NCAA Indoor title. That jump put McLeod in a tie with James Beckford for 20^th all-time indoors.

Last week, McLeod narrowly missed out on a medal in the long jump at the World Championships in Budapest.

The Arkansas man had a best jump of 8.27m, the same distance as countryman Tajay Gayle, but was beaten to the bronze medal on countback.

His professional debut came at Thursday’s Zurich Diamond League meet where he jumped 7.60m for ninth.

Bahamian sprinter Terrence Jones has signed an NIL (Name, Image, Likeness) deal with Adidas.

The 20-year-old is going into his senior season at Texas Tech University.

Jones became the NCAA Indoor 60m record holder with a 6.46 effort to win the NCAA Indoor title in March.

The three-time national champion also lowered his 100m personal best this season to a national record-equaling 9.91 at the Tom Jones Memorial in Gainesville on April.

Jones also dipped below 20 seconds in the 200m for the first time this season, running a personal best 19.87 for third at the NCAA Division 1 Outdoor Championships in June.

Jones will be representing the Bahamas at the IAAF World Championships in Budapest from August 19-27.

Action can be seen live on the SportsMax app.

While his administration has had its fair share of negative highlights over the years, Jamaica Football Federation (JFF) president Michael Ricketts believes they have done enough to retain power, as he welcomes the challenge from current vice-president Raymond Anderson for the top job.

In fact, Ricketts, who has been in power since 2017, promised to not only build on the Reggae Girlz tremendous success at the FIFA Women’s World Cup and, by extension, their legacy, but also sustained growth going forward, if re-elected.

Still, the strained relationship between his administration and various coaches and players of both the senior Reggae Boyz and Reggae Girlz team, in particular, cannot escape them and Ricketts knows he will have to convince more delegates than is customary, to vote in his favour.

Last year's changes to the JFF's constitutional reform will result in an increase in delegates from 13 –previously consisted solely of parish confederation presidents –to 56, comprising more stakeholders.

“The challenge from vice-president Anderson comes at a time when the JFF is doing so very well to the point where for the first time it has its own Tax Compliance Certificate which is among a number of significant strides that we have made over the years. We are very well current with our tax payments and that's something we haven't been able to do or say for so many years,” Ricketts told Sportsmax.tv.

“I would also refer to the success from the technical component of the programmes and the success from a financial standpoint. So, we really are on a track for greatness, especially having had Adidas, arguably one of the finest apparel manufacturers on board as our main sponsor. This is no ordinary feat to achieve this,” he added.

With elections due by November, Ricketts pledged to make inroads in areas where there have been shortfalls, namely a proper grassroots programme to ensure sustained development, as well as to iron out payment issues with the history-making Reggae Girlz, until then.

“So things are progressing, we've been getting a number of sponsors in recent times which shows that the JFF is doing something right. So for vice-president Anderson to contest for the position of President, I am not sure the timing is right.

“But I welcome whatever challenges there are. I know that the work has been done and I want to assure every single stakeholder that this is just the start of a number of initiatives that will impact the total well-being of every single boy or girl in this country,” Ricketts declared.

Anderson, who has served in previous administrations has the likes of former Cricket West Indies President Dave Cameron, Marketing Strategist Cecile Dennis, Kingston and St Andrew Football Association President Mark Bennett and St Thomas Football Association President Wayne Thompson, on his campaign team.

“Let's see what the outcome will be, I have the greatest respect for him [Anderson], I just hope that the people around him will maintain a level of professionalism and respect and not make derogatory comments. But there are no ill-feelings, just that the political battle lines have been drawn. So again, let's see what will happen from here on,” Ricketts stated.

That said, Ricketts heaped praises on the Lorne Donaldson-coached Reggae Girlz, who became the first Caribbean team –male or female –to make the knockout round of a World Cup since Cuba’s feat in 1938.

The Girlz held powerhouses France and Brazil to goalless stalemates and defeated Panama on their way to the Round of 16.

“This year certainly must go down as one of the most significant years in the history of football in this country. The achievements were absolutely wonderful and we must credit or technical staff or technical committees for the positive results that we got. The Girlz and more recently the Under-15 boys, really have done so very well,” the president noted.

“We are just very, very delighted and we must now put things in place to ensure that the legacy continues. I know this must provide some kind of a catalyst for every little girl or boy, who now really wants to play the sport of football. Congratulations and a big thank you again to all the stakeholders and all the sponsors, who contributed in so many ways to make the Reggae Girlz campaign the success that it was,” he ended.

Sportswear powerhouse Adidas and the Jamaica Football Federation on Monday officially unveiled the first collection under their four-year apparel deal, which was designed by Grace Wales Bonner, including home and away jerseys, a pre-match jersey and an anthem jacket.

Crafted for the Reggae Boyz (Men’s Team) and Reggae Girlz (Women’s Team), the collection is available for purchase from today via www.adidas.com and select adidas stores and retailers.

The home jersey features the country’s national colours of black, gold, and green. The energy of the island is highlighted by fine pinstripe details that decorate the shirt, echoing the subtle groove of Jamaican music and style.

A woven team badge on the chest and Wales Bonner signoff on the back neck complete the eye-catching look.

The away jersey was crafted to represent the collective memories of proud Jamaicans and celebrates a commitment to fine craftsmanship, with its premium collar and cuffs in the signature Wales Bonner crochet texture.

“As a British born designer with Jamaican heritage, my work has always been imbued by cultural references from all sides of my identity. This collection is no different, when working with adidas and the Jamaica Football Federation, we set out to create a range that reflects the diverse nature and soul of today's Jamaica, authentically connecting with the Jamaican community across the globe,” said Wales Bonner.

As we celebrate the intrinsic relationship between Jamaican culture and football, it’s a collection that I’m hoping players and fans can wear with huge pride - on and off the pitch,” she added.

JFF President Michael Ricketts also gave his remarks.

“Ahead of an exciting year for our Reggae Boyz and Reggae Girlz teams, we’re incredibly proud to unveil these very exciting team kits and sportswear. We believe these designs captures the essence of Jamaica’s culture, as it not only represents Jamaican football but through the mixture of the distinctive Jamaican colours and the designs, highlights the greatest part of our world-renowned Jamaican culture.

We can’t wait to see Jamaican fans and players alike wearing the kits with pride on the world’s biggest sporting stages, as they cheer on the Reggae Boyz and Girlz.

With a bold ambition to further develop the opportunities for girls and boys to play grassroots football at home in Jamaica, this only marks the start of what we are certain will be an incredibly important partnership to inspire future Reggae Girlz and Reggae Boyz.”   

The Jamaica Football Federation (JFF) announced on Saturday that it has joined forces with sportswear giants Adidas.

“The Jamaica Football Federation is proud to announce that sportswear giant Adidas will equip all Jamaican National Football teams beginning in January 2023. The partnership, which is built on cultivating and supporting talent and the joy that football can bring, will include major tournaments such as the 2023 FIFA Women’s World Cup, 2024 Summer Olympics and the 2026 FIFA World Cup,” the JFF said in a statement.

President of the JFF Michael Ricketts said, “We are incredibly proud to announce this unprecedented partnership with Adidas and are looking forward to achieving great things together.”

“The partnership will support the JFF’s effort to develop Jamaica’s football at all levels and will facilitate further success at the professional level in the years to come. The JFF is now a part of the Adidas portfolio of international federations, joining giants such as The DFB (Germany), RFEF (Spain), AFA (Argentina), FIGC (Italy) and the RBFA (Belgium),” Ricketts added.

General Manager of Adidas Global Football Nick Craggs said “We are delighted to be announcing this long partnership with the Jamaica Football Federation.”

“The country’s potential on the pitch-of which the consecutive World Cup qualifications of the Women’s team is a testament-along with the richness and global relevance of its culture, which resonates far beyond football and Jamaica’s borders, make it a great fit to join our Adidas International Federations family. We look forward to celebrating many achievements together while contributing to the progress and future of Jamaican football at all levels of the game,” he added.

“The past doesn’t equal the future, and the future of Jamaican football is looking bright,” said CEO of Business 2 Sports Group Marlon Gilbert-Roberts who, alongside sports lawyer Jonathan Himpe and Fitzroy Simpson, was one of the architects of this historic deal.