iPrint joins forces with SVREL as Billboard Advertising Partner for Mouttet Mile 2024

By Sports Desk November 19, 2024

iPrint is the latest corporate entity to signal its support for 2024 Mouttet Mile by coming onboard as the official billboard advertising partner for the event.

The partnership will see iPrint amplifying the event’s visibility with a series of impactful promotional displays on its traditional and electronic billboards across Kingston and St. Catherine.

“We’re proud to welcome iPrint on board as our advertising partner for the Mouttet Mile. Their expertise in outdoor advertising brings significant visibility and will help to raise public awareness and excitement for the event. We know their placements will reach thousands of potential attendees and will increase the anticipation and excitement for Jamaica’s premier racing event across key areas in Kingston and St. Catherine,” Aswanda Stoddart, SVREL AVP Administration, said.

iPrint’s involvement demonstrates its commitment to supporting Jamaica’s vibrant sports and entertainment scene and aligns with the company’s dedication to innovative advertising solutions that engage the community and bring high-profile events to the forefront.

“The efforts of SVREL in organizing and delivering this exceptional event, which not only elevates the profile of sports in Jamaica but also garners global attention through live broadcasts, are truly commendable,” said Mark Haddad, Sales Director at iprint Group of Companies.

“Supporting the Mouttet Mile aligns perfectly with the vision of enhancing and showcasing Brand Jamaica on the world stage. By collaborating with this diverse and prestigious event, we have a unique opportunity to amplify Jamaica’s cultural and sporting legacy. It is only fitting that we pledge our continued support to ensure the sustained success of the Mouttet Mile for many years to come, further solidifying Jamaica’s reputation as a hub of excellence and innovation,” he added.

SVREL and iPrint look forward to a successful collaboration that brings even more excitement to this year’s Mouttet Mile set for December 7 at Caymanas Park.

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  • SVREL chairman calls for urgent reforms in stewarding after Heroes’ Day disruption at Caymanas Park SVREL chairman calls for urgent reforms in stewarding after Heroes’ Day disruption at Caymanas Park

    Following an internal investigation by Supreme Ventures Racing and Entertainment Limited (SVREL), significant gaps in training have been identified, leading to stewarding practices at Caymanas Park falling short of international standards. As a result, SVREL Executive Chairman Solomon Sharpe has called for urgent intervention from the Ministry of Finance and the Public Service to address these issues and ensure the future integrity of horse racing in Jamaica.

    The investigation was prompted after the Heroes’ Day race meet at Caymanas Park was abandoned on Monday, October 21, 2024. A group of punters reacted violently to the stewards’ decision in Race 2, leading to the event’s cancellation for safety reasons. Sharpe stressed that the current state of officiating is not up to par for a racing jurisdiction aspiring to world-class status.

    “Our internal investigation has identified significant training gaps that have resulted in local stewarding practices falling short of international standards,” Sharpe said. He explained that while SVREL provides the facilities for racing, the stewards' oversight falls under the Jamaica Racing Commission (JRC), a government-appointed body. Sharpe believes this disparity between local and international standards must be addressed immediately.

    In his statement, Sharpe emphasized that improving stewarding standards is critical for the growth of horse racing in Jamaica. He called for the implementation of mandatory certification programs for stewards, ensuring that they are properly trained to handle the complexities of modern racing. He also advocated for regular assessments and retraining of officials to maintain a high level of competence and consistency in their decision-making.

    Sharpe further stressed the need for clear accountability frameworks to be established, so that all decisions made by stewards are transparent and based on consistent, well-defined criteria. This, he believes, would help avoid situations like the one on Heroes’ Day, where the lack of clarity led to confusion and frustration among punters. Moreover, Sharpe called for the introduction of an independent appeals mechanism that would allow for the review of stewarding decisions, ensuring fairness and trust in the system.

    Sharpe explained that these reforms are essential to creating a level playing field and restoring confidence in the integrity of horse racing at Caymanas Park. He expressed frustration that despite previous discussions with the JRC about the need for improved officiating, little progress has been made.

    The incident on Heroes’ Day, which caused significant financial losses estimated at over JMD$70 million, underscored the importance of addressing these issues urgently. While Sharpe acknowledged the passion of racing fans, he firmly condemned the violent behaviour that followed the stewards' decision, stating that it endangered lives and tarnished the reputation of the sport. "While we value our patrons' enthusiasm, any expression of discontent must remain within acceptable bounds of sporting behaviour,” he asserted.

    Sharpe also expressed disappointment with the lack of response from industry stakeholders following the incident. He pointed out that many who are typically vocal about SVREL’s operations have remained silent on this serious breach of sporting conduct. He called on all stakeholders to take equal responsibility for the sport’s integrity and to advocate for improvements in officiating and the overall management of races.

    “The growth and sustainability of horse racing in Jamaica require more than just infrastructure investment and promotional efforts,” Sharpe said. “It demands the consistent application of international best practices across all aspects of racing.”

    SVREL remains committed to modernizing Caymanas Park and advancing Jamaican horse racing. However, Sharpe made it clear that this vision can only be achieved through collective responsibility, with all stakeholders playing an active role in improving the industry’s standards and holding each other accountable.

    “The time has come for all stakeholders to demonstrate their commitment to the industry's growth not merely through words, but through actions, consistent engagement, and a willingness to address difficult issues head-on,” Sharpe concluded.

     

     

     

     

     

     

     

  • SVREL apologizes for disruption and cancellation of Heroes' Day Race Meet at Caymanas Park SVREL apologizes for disruption and cancellation of Heroes' Day Race Meet at Caymanas Park

    Supreme Ventures Racing and Entertainment Limited (SVREL) has issued an apology to its customers and stakeholders following the cancellation of Monday’s Heroes' Day race meet at Caymanas Park. The cancellation came after a series of disruptions stemming from the disqualification of the first-place finisher in Race 2, which caused unrest among some punters at the track.

    In a statement, SVREL explained the incident: "On Monday, October 21, 2024, a series of unfortunate events led to the disruption and subsequent cancellation of races at Caymanas Park by the Jamaica Racing Commission Stewards."

    The unrest began when the stewards' decision in Race 2 led to the disqualification of the initial winner. Displeased with the result, some punters expressed their dissatisfaction by throwing debris, creating an unsafe environment for patrons, participants, and horses.

    "After the announcement of the race results, some punters became agitated and expressed their dissatisfaction in a manner that compromised the safety and security of all present. This included the throwing of debris across the Park, creating an unsafe environment for patrons, participants, and horses alike," the statement continued.

    As the situation grew more volatile, trainers began voicing concerns for their safety, leading to the cancellation of subsequent races.

    "In light of this development and prioritizing the safety of the horses, horsemen, punters, and all attendees, the stewards made the decision to abandon race 4 and subsequently, the entire race meet for the day," SVREL said.

    The company further emphasized that security personnel, supported by the police, were working to manage the situation and prevent any further escalation.

    SVREL concluded by offering a formal apology for the inconvenience caused: "Supreme Ventures Racing & Entertainment Limited, the operator of Caymanas Park, extends our sincerest apologies to our valued customers and stakeholders for the inconvenience caused by the abandonment of the race meet."

    The company reiterated its commitment to the safety of all involved in the sport, while promising to address the issues that led to the disruption.

     

     

     

  • Caymanas Park set for growth through international investment Caymanas Park set for growth through international investment

    Jamaica's premier horse racing venue is poised for significant growth and more international recognition, thanks to a strategic partnership with the New York Racing Association (NYRA). This collaboration, ignited by the improvement being done at the park by operators Supreme Ventures Racing and Entertainment Limited (SVREL) over the past seven, potentially marks a turning point for the Jamaican horse racing industry.


    In a major boost to the Caymanas Park's profile, NYRA and FOX Sports have committed to a two-year agreement to broadcast the prestigious Mouttet Mile Invitational live in the USA. This partnership renewal comes after the resounding success of the 2023 Mouttet Mile Invitational which was televised live for the first time on FOX Sports.


    SVREL Executive Chairman Solomon Sharpe expressed his joy with the development. “Since SVREL has been at the helm of operations at Caymanas Park, we’ve made US multi-million-dollar investments into the product and the infrastructure as we strongly believe in the value of horseracing as an industry. We are very excited to have NYRA see the gem that Caymanas Park is and for them to step up and commit to investing in the product to help bring the sport to international racing fans. By all accounts, last year’s broadcast on FOX Sports was a hit. Racing fans from NY to California fell in love with the energy of racing at Caymanas Park and so we’re very pleased to have FOX and NYRA back on board for not just this year but also the 2025 Mouttet Mile. The potential for the growth of the local industry with the exposure and support from NYRA and FOX is limitless.”

    Sharpe has consistently shared his vision for the facility to become the premier destination for sports and entertainment in the Caribbean.

    In addition to broadcasting the next two editions of the Mouttet Mile, FOX Sports also stated that the extended coverage will showcase not only the world-class racing at Caymanas Park but also the venue's unique and electric atmosphere brought by the passionate racing fans. The partnership will also officially make the linkage between sports and tourism by including Jamaica’s natural beauty and historical sites in the broadcast partnership. They will also be showcasing not only the racing but the passion of the fans at Caymanas Park who add to the unique energy at the iconic venue.


    Overseas punters are not to be left out as NYRA will offer a special Pick 5 wager that includes not only two graded stakes at Caymanas Park, including the Mouttet Mile but also the prestigious Cigar Mile at Aqueduct—a Grade 1 race with a purse of US$750,000.


    "NYRA is looking to host an inter tote wagering double race with the Mouttet Mile and the Cigar Mile. Interest in the Mouttet Mile and by extension, Caymanas Park, has spread from coast to coast in the USA. Making betting on the Mouttet Mile accessible in the USA is a great achievement and it takes us closer to realising the ultimate goal of having the race included in the World Pool,” said Sharpe.


    He also hinted at a possible purse increase for next year's Mouttet Mile.
    The Mouttet Mile Invitational is a Grade One event for three-year-olds and upward going over a mile (1,600m) and in successive years has set the record for the largest purse in the English-speaking Caribbean. The 2024 purse is set at a historic US $250,000. The 3rd Running of the Mouttet Mile is scheduled for December 7.


    This year’s staging is already shaping up to be an exciting affair with early interest from 7 prominent overseas-based horses and two local horses already earning their automatic spots in an exciting Win and You’re In promotion by copping wins in The Jamaica Derby (Gr. 1) and the Philip Feanny OD Gold Cup (Gr. 1). The final Win & You’re In instalments are The Jamaica Cup (Gr. 1) and Port Royal Sprint (Gr. 3) scheduled for November 9.


    The collaboration between Caymanas Park and NYRA represents a significant milestone for Jamaica's horse racing industry.
    Sharpe concluded “Over the past few years we’ve been able to attract some local corporate sponsors which we see as an endorsement of SVREL’s efforts to elevate horseracing and create a thriving ecosystem around it. This endorsement by an organization like NYRA bodes well for the future of racing and we can’t wait to welcome even more international partners on board as we grow a sustainable product. All of this happening in Caymanas Park’s 65th anniversary year makes it extra special.”


    Building on the solid groundwork laid by SVREL's investments and innovations, this partnership with NYRA is expected to bring new opportunities, increased investment, and a higher international profile to Jamaican horse racing.

     

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