Jamaica's Formula Woman driver Sara Misir inks sponsorship deal with Spectrum Systems for 2023 season

By Sports Desk April 09, 2023
Sara Misir Sara Misir

Jamaica’s Formula Woman driver, Sara Misir, looks forward to raising the roof on Monday at the Dover Raceway as roofing company, Spectrum Systems, announced sponsorship for her 2023 motorsports season.

The significant sponsorship deal from Spectrum Systems will support Misir for the duration of the local racing calendar.

Misir, the 2022 Jamaica Race Drivers Club (JRDC) Champion in the MP3 & TS1 classes, will open her season at the JRDC’s Carnival of Speed at the Dover Raceway on Easter Monday. Misir will take on a new challenge as she moves up a class to the MP4 category to face the 2022 Champion, veteran Doug “Hollywood” Gore.

Misir looks forward to the challenge.

“I dominated the MP3 class last season, so I wanted to take on a new challenge this year. The MP4 class has been dominated by “the beast”, Doug Gore, but look out for ‘the beauty’ this year!” joked Misir.

Meanwhile, CEO of Spectrum Systems Limited, Andrew Stanigar is backing Misir to succeed.

“Spectrum Systems, Jamaica’s number-one roofing company, is pleased to sponsor Jamaica’s number-one female race car driver,” he said.

“We see how much she has dedicated to the race track in 2022 for Formula Woman, the GT Cup Championships and in the JRDC series and we wish her all the best as she takes on the MP4 class.”

Head of Leep Marketing and manager to Sara Misir, Tanya Lee Perkins, said sponsorship support for athletes can be critical to their success.

“We are thankful to Spectrum Systems for joining her sponsor pool for 2023. Sponsorships encourage athletic performance and signals that corporate Jamaica is behind our sports women and men and believe in their talent and ability to inspire,” she said.

Misir is the RJR Sports Foundation Motosports Athlete of the Year in the female category.

In 2022. Spectrum System also sponsored Jamaica's all-female shooting team, the Super Six shooters, that placed third at the Pan American Handgun Championships.

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