The Jamaica Football Federation (JFF) has announced the appointment of Avery Campbell as its new marketing manager.

Campbell, who brings extensive experience to the role, is tasked with elevating the JFF's marketing operations and expanding the brand’s reach.

She previously served as Sponsorship and Execution Manager for Professional Football Jamaica Limited (PFJL) for three years, where she played a key role in securing partnerships and enhancing the league's visibility.

In her new role, Campbell will oversee marketing initiatives for the JFF, liaising with sponsors, marketing agencies, 876Stream, C11 Media, and fan supporter groups. Her mission is to grow the JFF's reach and strengthen the Jamaica football brand.

JFF General Secretary Dennis Chung expressed confidence in Campbell’s ability to drive success for the federation.

“We are looking forward to having Avery join the team. We are confident that her expertise will be an asset to the Federation in terms of building more sponsors, networking, and also raising capital and revenue for the Federation. She has a proven track record in this area, and we feel she will be a benefit to all our national teams,” said Chung.