FA standing by England kit design despite flag controversy

By Sports Desk March 22, 2024

The Football Association is standing by the controversial design of the new England shirt despite criticism from Prime Minister Rishi Sunak and Labour leader Sir Keir Starmer.

The shirt’s manufacturer Nike has altered the appearance of the St George’s Cross using purple and blue horizontal stripes in what it called a “playful update” to the shirt ahead of Euro 2024.

Sunak warned Nike “should not mess” with the flag while Starmer urged Nike to “reconsider” the design.

The FA said it was “very proud” of the red and white St George’s Cross but gave its support to the new design.

“The new England 2024 home kit has a number of design elements which were meant as a tribute to the 1966 World Cup-winning team,” a spokesperson said.

“The coloured trim on the cuffs is inspired by the training gear worn by England’s 1966 heroes, and the same colours also feature on the design on the back of the collar. It is not the first time that different coloured St George’s Cross-inspired designs have been used on England shirts.

“We are very proud of the red and white St George’s cross – the England flag. We understand what it means to our fans, and how it unites and inspires, and it will be displayed prominently at Wembley tomorrow – as it always is – when England play Brazil.”

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