Such is the instantaneous nature of social media that one miss, one innocuous incident can see a player written off as a "fraud" or "finished".
It's up to every one of us how much importance we tie to those individual comments. Maybe they're jokes, maybe they're serious. But when you see thousands of likes or retweets on them, you get a picture of how widespread these quick judgements are, and in that sense it doesn't really matter if they were in jest or not.
This isn't to say we didn't use to be like this, the difference is now many of us have at our fingertips an outlet that reaches thousands of people within seconds.
Darwin Nunez came in for such treatment in pre-season. During a meaningless friendly against Manchester United, the Uruguayan missed a big chance and quickly became the target of ridicule on social media.
Granted, he had recently been signed for a lot of money, but the hysteria – given the game had nothing riding on it – was remarkable. For what it's worth, he scored four in one match nine days later.
Since then, a lot of column inches have been dedicated to Nunez, which is a bit fairer now the season's in full flow.
One thing many agree about is how the striker appears to be one of the most chaotic footballers in existence, but this shouldn't cloud what he's doing well. He's raw, but if you scrape away the surface, the signs for Nunez and Liverpool are very promising.
Untapped potential
Jurgen Klopp hit the nail on the head last week when talking about Nunez's potential. In his eyes, the 23-year-old potentially has an "incredible" ceiling, but he acknowledged there was still so much work for the striker to put in that it was unclear how good he'll eventually become.
"Nobody knows, he doesn't know. Nobody knows, there is a lot [of potential] and it is so exciting, but he has to stay fit, he has to be available all the time," Klopp said. "That's all important in the life of a professional football player. We have to work on all different areas. Then, the potential is incredible. It's not only speed, the attitude is really good, he is a real worker.
"Again, I tell you – and I know there are some people out there who think, 'Technically, not sure, first touch...' – it is incredible. That he doesn't bring it on the pitch all the time, the first touch might be here or there sometimes, is nothing to do with technique, it is just a bit too late, awareness, orientation and all these kind of things, but it is all possible to develop and to learn. That's where we are at, it's really exciting, but where it can go, I have no idea."
There was always going to be scrutiny for Nunez because of the transfer fee, but would there have been as much were it not for Erling Haaland's ridiculous start? Probably not, as they were brought in around the same time and both considered by many as the so-called final pieces of the puzzle for their respective teams.
As the past few months have shown, Haaland is a phenomenon, that's not up for debate. But Nunez taking a little more time to truly settle doesn't make him any less promising than he was deemed at Benfica.
In fact, you could argue his output has exceeded expectations at this point.
Darwin's evolution
"His numbers are incredible, to be absolutely honest," Klopp also said of Nunez last week. "If you speak about xGs [expected goals], I am pretty sure his xGs are pretty high as well. He had a few chances which he missed, but he scored as well. He is involved in a lot of finishing moments, a lot of things."
Klopp is correct here – the data firmly backs him up. While Nunez's tally of three Premier League goals doesn't sound much, we shouldn't forget he's already served a three-match ban for getting sent off against Crystal Palace. His record of 0.6 goals every 90 minutes is bettered by only seven players.
With that in mind, Nunez's 432 Premier League minutes is fairly low, but he's managed to pack a lot of action into that limited period – hence the "chaotic" appraisal earlier.
He ranks inside the top 10 for goal involvements per 90 minutes (0.8) and minutes per goal (144), but it's in the shooting metrics where Nunez's productivity really shines through.
No one is registering more attempts on a per-90-minute basis than Nunez (6.7), while only Haaland (2.6) is getting more shots on target than the Uruguay forward (2.5) each game.
But perhaps crucially, and back to Klopp's point, his non-penalty xG (per 90) is 0.76, only fractionally behind Haaland's league-best 0.81.
Of course, the issue here is Nunez isn't finishing as many chances as the average player would be expected to given the quality of the openings, while Haaland has been exceptionally ruthless with his opportunities.
But it would be more concerning if he wasn't getting chances at all.
Nunez's struggles could be explained by any number of factors such as confidence, adaptation, the roles he's being asked to play, maybe even a desperate need to impress, and that might explain some of his more erratic decision-making.
But the expectation is that with time and composure Nunez's figures will eventually level up with his xG. On the evidence of his attributes until now, when they do, Liverpool will have an exceptional striker on their hands.
Vlahovic out of Juventus clash with Milan
Dusan Vlahovic will miss Juventus' trip to Milan in Serie A this weekend and is also a doubt for the Champions League game at Aston Villa, head coach Thiago Motta has confirmed.
Vlahovic returned from the international break with a muscle problem in his left thigh, and the manager, after he confirmed the Serbian's absence for Saturday's game at San Siro, was asked about his chances of playing on Wednesday at Villa Park.
"I don't know. He definitely won't be there tomorrow. We hope to have him back as soon as possible," Motta told a press conference on Friday.
"Injuries are part of football. Now it's Vlahovic's turn, but we'll keep playing with the same principles, attacking and defending together."
Vlahovic is the latest of Motta's injury problems at Juventus. Argentine winger Nicolas Gonzalez missed the last six league games and is still unavailable, while Poland striker Arkadiusz Milik is a long-term absentee.
Brazilian midfielder Douglas Luiz will also miss the game with Milan and defender Juan Cabal recently suffered an Anterior Cruciate Ligament (ACL) injury, the same issue which will keep fellow defender Gleison Bremer out for the rest of the season.
"I'm really disappointed for Cabal because, like Bremer, he'll be out for a long time," Motta said.
"This is another reason to push ourselves, to commit that bit more so that these absences don't weigh too heavily."
Juventus go into the game as the only unbeaten side in Serie A but find themselves sixth in the standings in what is so far a very tight title race, with just two points separating Motta's side from leaders Napoli.
"It's very balanced and this is good for both us and the public," Motta said.
"We must all try to continue like this. We have to try to get as many positive results as possible."
Milan are one place behind Juve but six points off Motta's side.
Vlahovic out of Juventus clash with AC Milan
Dusan Vlahovic will miss Juventus' trip to AC Milan in Serie A this weekend and is also a doubt for the Champions League game at Aston Villa, head coach Thiago Motta has confirmed.
Vlahovic returned from the international break with a muscle problem in his left thigh, and the manager, after he confirmed the Serbian's absence for Saturday's game at San Siro, was asked about his chances of playing on Wednesday at Villa Park.
"I don't know. He definitely won't be there tomorrow. We hope to have him back as soon as possible," Motta told a press conference on Friday.
"Injuries are part of football. Now it's Vlahovic's turn, but we'll keep playing with the same principles, attacking and defending together."
Vlahovic is the latest of Motta's injury problems at Juventus. Argentine winger Nicolas Gonzalez missed the last six league games and is still unavailable, while Poland striker Arkadiusz Milik is a long-term absentee.
Brazilian midfielder Douglas Luiz will also miss the game with Milan and defender Juan Cabal recently suffered an Anterior Cruciate Ligament (ACL) injury, the same issue which will keep fellow defender Gleison Bremer out for the rest of the season.
"I'm really disappointed for Cabal because, like Bremer, he'll be out for a long time," Motta said.
"This is another reason to push ourselves, to commit that bit more so that these absences don't weigh too heavily."
Juventus go into the game as the only unbeaten side in Serie A, but find themselves sixth in the standings in what is so far a very tight title race, with just two points separating Motta's side from leaders Napoli.
"It's very balanced and this is good for both us and the public," Motta said.
"We must all try to continue like this. We have to try to get as many positive results as possible."
Milan are one place behind Juve but six points off Motta's side.
Schwarz believes pressure will bring out the best in Red Bulls
New York Red Bulls head coach Sandro Schwarz says pressure is good for players as they prepare to face rivals New York City FC in the MLS Eastern Conference semifinal.
The Red Bulls beat defending MLS Cup champions Columbus Crew 1-0 in the first of their best-of-three series before edging them 5-4 on penalties in Game 2.
They are playing in the semifinals for the first time since 2018, though it is the first time they are meeting their city rivals in the postseason in their history.
Schwarz acknowledged there was a lot riding on this game but is sure the pressure can bring out the best in his team.
"To feel the pressure as a player and head coach is good," he told reporters. "We need the pressure to bring our best performance and level.
"Without pressure, it's not possible. Now we have this historic derby on Saturday and we're very excited.
"Our main target is to win this game, but our focus is to get a result like we had against Columbus. The last three weeks have been looking at how we can create our best performance for Saturday."
Meanwhile, NYCFC had to come from behind in round one after losing their first match to FC Cincinnati but won the second at home before going through with a 6-5 penalty shootout win in the decider.
Head coach Nick Cushing is delighted to have home advantage for the semifinal tie but says he is not yet thinking about securing the same fate in the next round.
"I've learned over my tenure here as assistant coach and as head coach that the next game is the most important part," Cushing said.
"The whole focus is hosting a playoff semifinal at home. We're really proud that we've done everything to get to this opportunity, but there are many more challenges ahead, and we cannot look further than the first 10 minutes of the game, because that is our main focus.
"And then, through there, we have a game plan and half-time. We're working through this game, and that is our whole focus."
PLAYERS TO WATCH
New York City FC – Alonzo Martinez
Twelve of Alonzo Martinez's 17 goals this season (regular season and playoffs) have been scored in home matches, while Santiago Rodriguez has scored 11 of his 13 goals at home.
Both players found the net in NYCFC's home win over Cincinnati in Game 2 of their first-round series.
New York Red Bulls – Emil Forsberg
Emil Forsberg became the 14th different Red Bulls player to record a goal and an assist in a single playoff match in Game 2 of New York's first-round series against Columbus Crew.
No player has more than one such game in the team's postseason history.
MATCH PREDICTION: NEW YORK CITY FC WIN
This will be the first playoff meeting between New York City FC and the Red Bulls, but the fifth in knockout rounds in all competitions.
The Red Bulls eliminated NYCFC in each of the previous four knockout round meetings, doing so in the US Open Cup three times and the Leagues Cup once.
NYCFC has won five of their eight all-time home playoff matches, including the last three in a row. All three teams that defeated NYCFC on the road in the playoffs went on to reach the MLS Cup Final (Toronto FC in 2016 & 2019, Atlanta United in 2018).
The Red Bulls' 1-0 win at Columbus in Game 1 on October 29 ended a six-match road losing streak in postseason play for the club. The Red Bulls have won multiple road playoff games in a single season twice before, doing so in 2008 and 2017.
OPTA WIN PROBABILITY
New York City FC – 46.5%
Draw – 26.5%
New York Red Bulls – 27%
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