Joe Burrow is "tired of the underdog narrative" and said the Cincinnati Bengals are "here to make noise" after toppling the Tennessee Titans to make the AFC Championship game.
Rookie Evan McPherson converted a last-gasp 52-yard field goal to send the Bengals to their first Championship Game since 1988 in a 19-16 win over the top-seeded Titans, while it represented their first ever postseason road win.
The question of "Why not us?" has been a common theme of the Bengals' postseason run but for quarterback Burrow that is a motto that is no longer relevant.
"I'm tired of the underdog narrative," said. "We're a really, really good team. We're here to make noise."
Burrow added that McPherson called nailing his game-winning kick.
"He [McPherson] gave a little warm-up swing and he said, 'Ahh, looks like we're going to the AFC Championship,'" Burrow said.
The Bengals managed to triumph despite Burrow being sacked nine times, tying the most in a playoff game in the Super Bowl era.
But they did also manage three interceptions, with Logan Wilson getting in the way of a Ryan Tannehill pass with 20 seconds left that ultimately set up McPherson's kick.
And Cincinnati coach Zac Taylor said there is no limit for his team.
"This is the expectation for this team," Taylor said.
"This is not too big for these guys. I know we haven't been here before, but it sure feels like we have. You just see the attitude of this team and the confidence of this team that we're going to find a way to win."
Shortly before coming in for his news conference, defensive tackle D.J. Reader was asked what the Bengals' new team motto is if not "Why not us?"
He replied "it is us" before saying the team was motivated by what he felt has been disrespect from pundits this season.
Reader said: "As a journalist, do you want somebody to doubt your ability to do your job? No. It's disrespectful.
"You gotta go out there and get it and take it. You gotta earn respect, though."
"We're confident in us. We feel like we [are] them. We're the people. We're going out there every game, feeling like we're confident, we're the ones that need to get beat."
Tannehill had an indifferent night for the Titans, completing 15 of 24 attempted passes for 220 yards with one touchdown and three interceptions.
It means the Titans suffered a third straight loss on home turf as the number one seed in the AFC, while their last home postseason victory came back in 2003.
Titans coach Mike Vrabel said: "I don't think Ryan or myself or anybody did enough to win the game. That's how it goes.
"It's never going to be about one person, not as long as I'm head coach, which will be a while."