Aaron Rodgers has backed Allen Lazard to be the number one wide receiver for the Green Bay Packers in the forthcoming NFL season and fill the void left by Davante Adams' departure.
For the first time in his 18-year career, Rodgers heads into the season without a recognised starring man to target following Adams' move to the Las Vegas Raiders.
Lazard is the favourite to step up in the 2022 season, having hauled in 21 receptions for 290 yards and scored five touchdowns in the five matches at the end of the regular 2021 season.
Quarterback Rodgers thinks the 26-year-old can make a big impact.
"When you walk in the locker room for so many years and you see 87's locker, that's Jordy Nelson. You see Davante Adams. It gives you a different feel. You just kind of know that you got that guy," he said during a news conference.
"We have some opportunities for some guys to step into that role.
"I think Allen is ready to make a jump and be a number one wide receiver. [I'm] excited about the opportunity to work with him.
"He's capable of a lot. Since his first day, he's turned heads. He's been working hard. He has a lot to prove to himself I like a hungry Allen Lazard."
The Packers' offense has undergone a major reshuffle ahead of the new season, losing Marquez Valdes-Scantling in free agency and bringing in Sammy Watkins, as well as drafting three wide receivers.
Rodgers is pleased with the options he has to throw to as the Packers look to make the playoffs for the fourth season in a row.
"Allen sets the standard. Randall [Cobb] sets the standard. The young guys have to pay attention," he added.
"There is a lot of talent in that room for sure, and a lot of motivation for some of the comments that's been sent that room's way. I like what we did on day one."
The Packers face the San Francisco 49ers, New Orleans Saints and Kansas City Chiefs in pre-season, before kicking off the new campaign at the Minnesota Vikings on September 11.