Samuda reaffirms commitment to sport growth in Jamaica, as JOA fuels Reggae Girlz hopes with $25 million sponsorship

By September 19, 2023
Christopher Samuda (right), Jamaica Olympic Association president in discussion with Jamaica Football Federation's general secretary Dennis Chung during a press brifing at JOA's offices on Monday. Christopher Samuda (right), Jamaica Olympic Association president in discussion with Jamaica Football Federation's general secretary Dennis Chung during a press brifing at JOA's offices on Monday. contributed

Christopher Samuda knows sport is so much more than a game. He knows it inspires collaboration and teamwork, increases confidence, reduces stress and improves mental health.

It is with that in mind, that the Jamaica Olympic Association (JOA) president considers the $25 million allotted to the Reggae Girlz as a small token to positively impact their journey to compete, as they again seek to rewrite the history books.

The Girlz, who will lock horns with Canada in a two-leg Olympic Qualifying playoff at the National Stadium on Friday, and again in Toronto, next Tuesday, are hoping to become the first Caribbean country to qualify for women's football at the Olympic Games.

And if the Girlz required any further inspiration to secure positive results against the reigning Olympic champions, they would have taken it from the JOA’s support, which is in collaboration with the Jamaica Football Federation (JFF) and the Bob Marley Foundation, as $15 million goes directly to the programme, with the remaining $10 million to be paid out as player incentives.

Those incentives include bonuses for goals scored, assists made, clean sheets, and team prizes for Olympic qualification.

According to Samuda, the funding and, in particular, the incentive is to alleviate whatever pressure the Girlz may feel approaching this, another significant hurdle, along their path to success.

“The JOA’s investment of $25 million is not by coincidence, we understand that the infrastructures for the talent of sport, the aspirations of our athletes and our footballers, must be funded if we are to achieve the results that we so desire. The Reggae Girlz are ready to write and dramatize another chapter in the history of football in qualifying for the Olympic Games in Paris.

“They're ready to raise the curtain and to give a command performance. They're ready for the road, for destiny shall arrive on the 22nd at the National Stadium,” Samuda told Sportsmax.tv.

As it has been from the onset, Samuda again reminded Jamaicans that the Girlz accomplishments at the Fifa Women’s World Cup in July, is a source of national pride.

For as much as the Girlz gave when they held top-ranked France and Brazil to goalless stalemates, followed by a 1-0 win over Panama on their way to being the first Caribbean team –male of female –to contest the knockouts since Cuba in 1938, Samuda believes a little love from Jamaican supporters would be a mere drop in the bucket to repay the players’ efforts.

“What the Reggae Girlz need from Jamaica is solidarity and love, sweet love, and they want it in the National Stadium. Our Job is to be with the Reggae Girlz on the 22nd. The business of sport is that job in respect of which we are given a line of credit to make meaningful and profitable lives being lived in sport and to earn dividends for sport and a nation,” Samuda said.

“But in all cases of credit, there is payback time. The Reggae Girlz have gifted us very creditable performances, they have given us credit and now it is payback time. So, on the 22nd bring your wallet, bring your purse, bring your safety deposit box and support the Girlz. There must be a pilgrimage to the National Stadium on the 22nd,” he added.

On that note, Samuda declared his association’s long-term commitment of our resources, focus and energy to help break down barriers that not only limit access to sport, but also hinder the growth of sport locally.

“The JOA continues to be driven to use sport in giving our sportsmen and women a sense of purpose and being. Sport for all, all for sport, continues to motivate us in affording all sport opportunities for growth and development. For we, the JOA, we have a business contract with our member associations and federations to fuel current hopes to ignite tomorrow's ambition to inflame every aspirational talent in any and every sport to be and to become an Olympian, not only in performance, but more importantly in character,” Samuda asserted.

“As a local apex governing body for Olympic sports, we also have a business contract with the people of Jamaica to build a nation in sport and among all of us, the Reggae Girlz, fans, stakeholders, there is a social contract to make legendary the contribution of the sport of football to the fabric, to the soul and to the spirit of Jamaica,” he ended.

Sherdon Cowan

Sherdon Cowan is a five-time award-winning journalist with 10 years' experience covering sports.

Related items

  • West Ham 2-2 Liverpool: Antonio header damages Reds' dwindling title chances West Ham 2-2 Liverpool: Antonio header damages Reds' dwindling title chances

    Liverpool suffered another blow to their dwindling Premier League title hopes as Michail Antonio's late header snatched a 2-2 draw for West Ham at London Stadium.

    Jurgen Klopp's side disappointed in Wednesday's 2-0 defeat against Everton, with Jarrod Bowen's goal and assist inflicting further pain for the Reds on Saturday.

    Liverpool responded well to Bowen's first-half opener, edging ahead through Alphonse Areola's own goal after Andy Robertson's 48th-minute leveller, only for Bowen to tee up Antonio's headed equaliser 13 minutes from time.

    This draw left Liverpool two points behind leaders Arsenal ahead of the Gunners’ Sunday meeting with Tottenham and one behind Manchester City – who have two games in hand on the Reds – while West Ham remain eighth.

    A tepid opening befitted two sides struggling for form as both failed to carve out any gilt-edged opportunities.

    Liverpool wanted a 27th-minute penalty for Angelo Ogbonna's tackle on Cody Gakpo and, though an offside call against Luis Diaz silenced those appeals, that passage livened the game up.

    Harvey Elliott's curling attempt was held by Areola after Vladimir Coufal went close at the other end, before Diaz blasted a low strike against the West Ham goalkeeper's right-hand post.

    Bowen saw a deflected drive parried behind by Alisson but the West Ham forward headed Mohammed Kudus' left-wing delivery into the far corner from the resulting set-piece two minutes before the break.

    Ryan Gravenberch flashed a powerful half-volley over immediately after the interval – and West Ham did not heed that warning sign.

    Diaz cut inside from the left to find Robertson before a slight deflection off Lucas Paqueta saw Areola caught off-guard as the left-back found the bottom-left corner via the post.

    Gravenberch arrowed narrowly wide before one-way traffic finally paid dividends midway through the second half when Gakpo's miscued strike from Trent Alexander-Arnold's corner forced Areola to turn into his own net after a deflection off Tomas Soucek.

    Alisson kept his side ahead with a remarkable stretching stop to thwart Emerson's volley, yet the Liverpool goalkeeper was powerless when Antonio headed into the top-right corner from Bowen's right-wing centre.

    Elliott almost snatched all three points in the 89th minute but his dipping effort found the top of the crossbar rather than the right-hand corner from long range.

    Reds falter once again

    Under Klopp, Liverpool have only won more Premier League games against Crystal Palace (13) than West Ham (12).

    Yet the visiting Reds faltered once more as what appeared to be a promising season continues to unravel in disappointing fashion for Klopp's final campaign.

    Having threatened an unlikely quadruple at the start of March, Liverpool now require a minor miracle – and slip-ups from Man City and Arsenal – to muster a slight shot at the title.

    Bowen on target but West Ham struggle at home

    Bowen had already found the net in the Premier League and EFL Cup against Liverpool this season and became just the second West Ham player to score in three different games with the Reds in a single campaign – after Geoff Hurst in 1964-65.

    His well-taken headed opener eased the nervous home crowd, yet this draw left West Ham with just one win from their last nine Premier League home games.

    That concerning home form may be what costs David Moyes’ side a higher finish. The Hammers trail seventh-placed Newcastle United by a point, despite the Magpies playing two games fewer.

  • Postecoglou not motivated by denting Arsenal's title hopes in north London derby Postecoglou not motivated by denting Arsenal's title hopes in north London derby

    Ange Postecoglou insists Tottenham must focus on themselves heading into the north London derby with Arsenal, rather than on denting their rivals' Premier League title hopes.

    With four matches remaining, the Gunners are a point clear at the summit from reigning champions Manchester City, who still have a game in hand on Mikel Arteta's side in second place. 

    While Arsenal look to stay very much in the hunt for a first league crown in 20 years, fifth-place Tottenham will aim to reduce their six-point deficit to fourth-place Aston Villa, on whom they have two games in hand.

    Spurs are winless in the last three north London derbies - winning just one of the most recent six - though they twice came from behind to earn a point in September's reverse fixture at the Emirates Stadium.

    And Postecoglou has his sights firmly set on beating his side's rivals, and says his players are not driven by the prospect of thwarting their opponents' title bid.

    "Not in terms of that as a motivation," he said when asked if he would like to dent Arsenal's title hopes.

    "I understand the importance of winning against your traditional rival. I never believe your motivation should revolve around the demise of somebody else.

    "Your motivation should be about yourself. We can win on Sunday, but it doesn't mean we are title contenders this year. I want to win because I want us to progress. I want us to be in a position fighting for the title.

    "If that's your kind of measure, always peering over the back fence to see what your neighbour's building, you could both have the worst houses in the street because everyone else is building beautiful places, and you're looking over the back fence."

  • Ancelotti salutes Madrid's 'commitment and desire' following Sociedad victory Ancelotti salutes Madrid's 'commitment and desire' following Sociedad victory

    Carlo Ancelotti hailed Real Madrid's commitment and desire as they edged closer to securing the LaLiga title with a 1-0 victory at Real Sociedad.

    Arda Guler scored the only goal as Los Blancos extended their lead to 14 points over second-placed Barcelona, who host Valencia in their game in hand on Monday.

    The 19-year-old was making his first start since arriving from Fenerbahce, as Ancelotti rotated his squad ahead of Madrid's Champions League semi-final against Bayern Munich.

    And the Italian was pleased by the character demonstrated by his players, who stretched their winning streak to six league matches.

    "It was clear that everyone thought we were coming here for a walk," he told reporters. "The only ones who didn't think so were the players. They had commitment and attitude. They had the desire and enthusiasm to keep winning.

    "We have a spectacular squad. They have this attitude that they feel like they have to win every game. There are four points left to clinch the LaLiga title, and we are very close."

    Guler added on Realmadrid TV: "This is the best club in the world and scoring is one of the best feelings.

    "This is Real Madrid, the quality of the players is incredible. We're all always ready to play, and I think we've shown that here. I'm waiting patiently, and I'm still working hard every day."

    Ancelotti's rotation meant a first start in eight months for Eder Militao, who marked his return from a ruptured anterior cruciate ligament in his left knee with a clean sheet.

    "I've come back to play 90 minutes and I feel like a player again after many months out," the defender said. 

    "We have to keep winning, we know that nothing is won yet. We have a big advantage, but we have to keep doing a serious job until the end."

© 2023 SportsMaxTV All Rights Reserved.