Pele dies: How 'hugely impactful' Brazil legend 'captured the hearts and minds' of football in the United States

By Sports Desk December 30, 2022

Pele helped to "grab the hearts and minds" of football in the United States during his time with the New York Cosmos, the club's former COO told Stats Perform.

Brazil legend Pele passed away on Thursday following a battle with colon cancer, with news announced by his daughter after his family travelled to be with him at Sao Paulo's Albert Einstein Israelite Hospital before Christmas Day.

As well as the lasting legacy he left on Brazil and Santos, Pele's move to the Cosmos in 1975 also helped to massively grow the sport in the United States.

After Pele, the only man to win the World Cup three times, joined the Cosmos, fellow superstars such as Franz Beckenbauer and Carlos Alberto followed him to the team, while others such as Johan Cruyff, Eusebio and George Best also joined clubs in the North American Soccer League (NASL).

The Cosmos faded into obscurity and ultimately folded after Pele retired in 1977, but the game continued to develop in the United States and the World Cup in 1994 was hosted in the country.

Erik Stover, COO of a reformed Cosmos between 2012 and 2021, lauded Pele's influence on building the sport, telling Stats Perform: "I don't think you can really quantify it. It's so hugely impactful over generations.

"Before Pele came to the Cosmos, soccer in this country was a very small immigrant sport. Obviously, there's a long history of it in the United States, but it didn't grab the hearts and minds until Pele was part of the Cosmos. 

"He was just still the greatest player in the world [when he signed for Cosmos], probably. It brought immediate credibility to the NASL. It legitimised that league.

"He became the most valuable athlete in the United States overnight. [Those] playing at Bayern Munich or Manchester United or wherever in the world, they were paying attention to it.

"That led to players like George Best and Beckenbauer [joining the NASL], some of the greatest players in the world still in their prime coming to the NASL.

"Suddenly, there's youth soccer clubs popping up and leagues that had never existed before, all on that massive wave of what the Cosmos and Pele was able to do."

Pele was just 17-years-old when he won his first World Cup in 1958, and is still the youngest player to ever win the competition.

Stover acknowledged Pele's enormous global impact from such a young age, adding: "You'd be hard-pressed to find someone that was at a better ambassador globally for his sport.

"He really, really accepted that role and carried it with relish.

"Wherever he went, he drew a crowd and took the time to say hello, pose for pictures, sign autographs from a very, very young age. He realised his specialty was in what responsibilities came with that.

"I was privileged enough to spend some time with him around the world. We went to Havana, Cuba. As an American going to Cuba, I grew up in a time where you couldn't do that.

"So not only to have that opportunity, largely because Pele was still part of the Cosmos, but then to see the love the Cubans had for him, he was absolutely beloved.

"He treated people with respect because he knows that they are going to remember that for the rest of their lives, and he didn't want that moment to be spoiled."

Related items

  • Leicester's Fatawu ruled out for rest of season with ACL injury Leicester's Fatawu ruled out for rest of season with ACL injury

    Leicester City manager Steve Cooper confirmed Abdul Fatawu will miss the rest of the season.

    The 20-year-old sustained an anterior cruciate ligament injury (ACL) while playing for Ghana against Angola during the international break.

    Fatawu has featured in all 11 of Leicester's Premier League matches so far this season and has registered two assists.

    No Leicester player has attempted (61) or completed (29) more dribbles than him, while his 30 crosses is also a team-high in the top-flight this season.

    "It's not good, it's a serious injury," said Cooper ahead of their match against Chelsea on Saturday.

    "It's a real blow, first and foremost for him, being a young player and having an injury as serious as what an ACL is.

    "Albeit, it can be quite common in sport, and in particular football, but it's still a serious injury.

    "For it to happen at a young age is a blow for him and a blow for us as well.

    "He's obviously a big talent and a young player, as exciting as he can be at his age, with lots to learn.

    "It's only a pause, and we will make sure, as difficult as it is at the moment for him, that he comes back being a stronger player and person, which, with the mentality and character that he has, I think will be the case."

  • Arsenal qualifying for Champions League quarter-finals feels 'surreal', says Slegers Arsenal qualifying for Champions League quarter-finals feels 'surreal', says Slegers

    Renee Slegers says it feels "surreal" that Arsenal have secured their place in the Champions League quarter-finals with two games to spare.

    The Gunners will finish at least second in Group C after Lina Hurtig's late strike secured a 1-0 win over Juventus on Thursday.

    What looked to be a frustrating encounter was turned around by Slegers' substitutions, and after missing a glorious chance, Hurtig was eventually the difference at the Emirates.

    Arsenal created 3.69 expected goals (xG) from their nine shots, getting three on target, compared to just 0.5 for Juventus, who tested Daphne van Domselaar the same amount of times.

    Slegers was impressed by her side's resilience as they pushed to come away with all three points.

    "It's surreal to be honest," Slegers said post-match. "I never felt we would get into this situation. We have done really well.

    "I was part of Jonas [Eidevall's] staff and there was so much that was built during his time. I don't want to separate that. There is so much we are still building on. It's surreal in so many ways but we are very happy.

    "I'm just happy for the team to win. Obviously, we have amazing depth in the squad, and we know anyone can do it for us - whether it's starting players or finishing players.

    "It's the visualisation of how much everyone contributes in the team. I think that's what it means for us."

    Slegers took over as interim manager following Jonas Eidevall's departure last month and has gone unbeaten in her first seven games, winning six and drawing one.

    They have won each of their last five in all competitions, and have not conceded a goal in their previous four matches.

    "It was just a very impressive block of the team," Slegers said. "We conceded only one goal during this whole block, so defensively very solid.

    "The players have been stepping up big time, they've been owning this; we tried to relay it back to them all the time, so giving them the ownership.

    "I'm just very happy with how the block has been, different challenges along the way, so all games have asked something different from us. We've responded to that really well, sticking to our identity but also playing the game that's ahead of us."

  • Arsenal qualifying for Champions League quarter-finals feel surreal, says Slegers Arsenal qualifying for Champions League quarter-finals feel surreal, says Slegers

    Renee Slegers says it feels "surreal" that Arsenal have secured their place in the Champions League quarter-finals with two games to spare.

    The Gunners will finish at least second in Group C after Lina Hurtig's late strike secured a 1-0 win over Juventus on Thursday.

    What looked to be a frustrating encounter was turned around by Slegers' substitutions, and after missing a glorious chance, Hurtig was eventually the difference at the Emirates.

    Arsenal created 3.69 expected goals (xG) from their nine shots, getting three on target, compared to just 0.5 for Juventus, who tested Daphne van Domselaar the same amount of times.

    Slegers was impressed by her side's resilience as they pushed to come away with all three points.

    "It's surreal to be honest," Slegers said post-match. "I never felt we would get into this situation. We have done really well.

    "I was part of Jonas [Eidevall's] staff and there was so much that was built during his time. I don't want to separate that. There is so much we are still building on. It's surreal in so many ways but we are very happy.

    "I'm just happy for the team to win. Obviously, we have amazing depth in the squad, and we know anyone can do it for us - whether it's starting players or finishing players.

    "It's the visualisation of how much everyone contributes in the team. I think that's what it means for us."

    Slegers took over as interim manager following Jonas Eidevall's departure last month and has gone unbeaten in her first seven games, winning six and drawing one.

    They have won each of their last five in all competitions, and have not conceded a goal in their previous four matches.

    "It was just a very impressive block of the team," Slegers said. "We conceded only one goal during this whole block, so defensively very solid.

    "The players have been stepping up big time, they've been owning this; we tried to relay it back to them all the time, so giving them the ownership.

    "I'm just very happy with how the block has been, different challenges along the way, so all games have asked something different from us. We've responded to that really well, sticking to our identity but also playing the game that's ahead of us."

© 2024 SportsMaxTV All Rights Reserved.