There were 1208 new cases of Breast Cancer in Jamaica in 2020, in fact, it is estimated that 1 in 21 women will get the disease. It is the most common form of cancer in the island with an estimated 637 deaths.

The Annual Pink Run for Breast Cancer Awareness, which took place on October 26^th is designed to break the stigma around the disease and raise awareness while at the same time raising critical funds for organizations dedicated to fighting breast cancer and supporting individuals affected by it.

Lifespan Spring Water recognizing the crucial nature of the event and the cause, immediately threw its support behind the run as hydration sponsor. “Knowing that cancer of the breast is the most common cancer among Jamaican women, we are taking a positive step to raise awareness and provide tangible support to our students who have taken on this life saving project,” said Nayana Williams CEO Lifespan.

“Our vision is longevity for the Jamaican people, so doing our part to reduce this scourge is in keeping with who we are”, she added.

The event kicked off at 6.45am on Saturday at the UWI Guild location where Lifespan erected water stations at the start/end and 2 spots along the way.

“We are honoured to have Lifespan be a participating sponsor in this event to ensure that our participants remain hydrated and energized throughout the day. With Lifespan being a trusted provider of clean, natural spring water, we believe that your brand aligns perfectly with the health and wellness focus of the event,” commented Michael John External Affairs Chairperson UWI Guild.

Emerging from the race as Male winners were Matthew Hutchinson (1^st) Rolando Rednan (2^nd) Jaheim Murdock (3^rd).

In the Female category, the winners were Paula Kay Clarke (1^st) Colleen Scott (2^nd) Tannice Anglin (3^rd).

The Pink Run forms part of the Pink-Tober series of events.

Jamaican Olympic sprinter TyQuendo Tracey has signed a deal to be a brand ambassador for Lifespan Spring Water, a statement from his publicist said.