Telecommunications giants bmobile have signed on as a sponsor for the 2025 CARIFTA Games which will be held at the Hasely Crawford Stadium in Mucurapo from April 19-21.
Bmobile confirmed its sponsorship of the 2025 edition of the games via a release on Thursday.
The move continues the company’s longstanding support for youth development and the growth of athletes.
“CARIFTA has been the proving ground for Caribbean greatness, launching the careers of icons like Jamaica’s Usain Bolt and our own Olympic gold medallist and javelin ace, Keshorn Walcott. In 2025, the legacy continues, right here at home,” the release said.
“The communications solutions provider recognizes the games’ importance in identifying and nurturing the nation’s future track and field stars. These games are a crucial steppingstone for aspiring athletes, providing them with the opportunity to compete against the best in the region and gain invaluable experience on the international stage.”
The hosts have selected a 78-member team for the games, with athletes eager to land spots on the podium after helping their country to a 27-medal haul last year in Grenada.
Telecommunications Services of Trinidad and Tobago (TSTT) CEO Kent Western chimed in on the value of the organization’s sponsorship.
“Sponsoring the games is not just about sport, it’s about creating opportunity, shaping leaders and deepening national pride,” Western said.
“We’ve seen how the CARIFTA Games can transform potential into podium finishes. Our investment reflects our long-term commitment to the youth of TT and our belief in the power of sport to inspire, unite and uplift. This is about building a stronger nation one athlete at a time.”
Former CARIFTA star and current National Association of Athletics Administration general secretary Jehue Gordon acknowledged bmobile’s support.
“Bmobile has been supporting the young athletes for many decades. I benefited from their sponsorship when I competed at the Beijing Olympics in 2008,” said Gordon, a former world champion in the 400-metre hurdles event.
“Now, as an administrator, I see the deeper value of their involvement — it’s consistent, meaningful and impactful.”
Photo courtesy of bmobile/Trinidad & Tobago Newsday.